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4. Set challenging goals. My experience has taught me that people strive to achieve what is expected of them. If you set challenging goals your team will work hard to accomplish them, providing of course, they are realistically attainable. It is amazing what people can accomplish when they are given
opportunity to perform. Communicate these goals and keep your team informed on
company’s progress.
5. Give them
tools to succeed. No team will stay motivated if they do not have
necessary tools required to do their job. This includes; equipment, internal support, inventory, marketing materials, training, etc. Simple things annoy people. Many years ago I worked in a restaurant where
owner refused to give
servers trays to carry drinks because he thought it was an unnecessary expense. Frustration ran high when servers had to make more trips to and from
bar.
6. Manage poor performance. Your team expects you to manage individuals who do not perform to standard or contribute fully to
efforts of
team. However, many managers ignore poor performance because they are afraid of
potential conflict. Instead, they hope that
situation will resolve itself. It never does and this “blind” approach affects profitability, causes higher turnover, and contributes to low morale in
workplace. While poor performance and conflict are seldom enjoyable to deal with, you have a responsibility to your team and
company to manage it. Here is
B.E.S.T. method of dealing with these situations:
Begin with
situation. “Pat, when we receive a shipment and you expect
others to put it away…” Express
result. “…it causes friction because everyone is expected to pitch in.” State
desired change. “In
future I expect you to cooperate with
rest of
group to ensure that
shipment is stored quickly. This means I want you to stop whatever you are working on and help put away
stock.” Tell them
consequence. “If you don’t contribute to this task I may be forced to take additional action.”
7. Lead by example. If you want your team to treat each other with and dignity, you need to set
tone. If you expect them to be motivated and enthusiastic it is critical that you behave in this manner. As an owner, manager or business leader, your team looks to you for direction and guidance.

Kelley Robertson is a professional speaker and trainer on sales, sales management, negotiating, and employee motivation. For information on his programs, visit his website at www.KelleyRobertson.com. He is also the author of “Stop, Ask & Listen – Proven Sales Techniques to Turn Browsers into Buyers.” Receive a FREE copy of “100 Ways to Increase Your Sales” by subscribing to his 59-Second Tip, a free weekly e-zine at his website. You can also contact Kelley at 905-633-7750.