Once you have used metatag generator to create your metatags, then all you have to do is paste it into header of your web page.

You will want to check your metatags first to make sure they aren't too long and are search engine friendly. You'll find a metatag analyzer here: http://www.scrubtheweb.com/abs/meta-check.html

This one is stricter than one I use, but it works very well.

Let me emphasize here that this step is absolutely crucial to getting your site accepted. You would be amazed at how many professionally done web sites skip this step.

3. Submit Your Site. Now that you have your site ready, you want to start submitting. You will use your title, keywords, and description again here.

Here is your submission list:

Free Alexa - http://pages.alexa.com/help/webmasters/index.html#crawl_site Google - http://www.google.com/addurl.html Open Directory Project - http://dmoz.org/add.html Fast Submit - http://www.evrsoft.com/fastsubmit/ - Submission to 100 of top search engines. (Caution here: some of these sites may ignore or ban you if you are a business site).

Paid Google Ad Words - http://services.google.com/marketing/links/ads_us/adwords/ - Pay Per Click Inktomi - http://www.inktomi.com - Yearly Fee Per Url LookSmart - http://www.looksmart.com - Pay Per Click Overture - http://www.overture.com - Pay Per Click

4. Check to make sure you are listed. After about a month, you want to go back and make sure that your site is listed in appropriate search engine. The way to do this is to go to search engine and type in your domain name. You don't have to include http://www to do this.

If you are not listed, then go to next step.

5. Resubmit if Necessary. If your site is not in search engine you have selected to search, then resubmit your information for inclusion. It's important to remember that unless you are using paid inclusions, it is up to discretion of search engine whether or not your site is listed.

Your chances of success will increase if you include some quality content on your site that is dense in your key words. You also want to have as many quality links as possible. You can build your links by contacting other webmasters who have sites that complement yours.

6. Reevaluate. If your search engine strategy isn't working, it's time for a change. However, you need to consider that submitting to search engines is a very long term strategy, and it isn't something that will occur over night. Only if you are using pay per clicks can you see an increase in traffic almost immediately.

For your free inclusions, you just want to make sure that you are included. Quality content and quality links can help here in raising your rankings.

For paid inclusions, you want to make sure that you are getting click thrus you need. Unlike free inclusions, you should see results immediately. If you aren't getting enough traffic, consider changing your key words. Good Keywords will help you here.

7. Stay Informed.

If you want to continue to use this strategy in your business, then you need to stay abreast of industry happenings because things change so quickly.

The best place to get information on this constantly changing industry is here:

http://searchenginewatch.com/

They offer three different newsletters to cover industry. At a minimum you should be reading daily newsletter.

Althought is is only one of many strategies I use to promote my business, it can be very effective when done correctly. Take your time, be patient, and learn what you need to do before you use this strategy. It will become an effective tool in your marketing arsenal.

4. Positioning is something many people worry about. If you have a good, well rounded plan or method, this should fall in place, if you are patient. Spending a lot of time and money to position your business is useless, until you know what your market will buy from you. Beautiful and popular websites are only one part of sales process.

5. Communication strategies are very important. Know who to contact and build your business image.

6. You must have a launch plan set in place, if this applies.

7. Public relations, advertising and other types of promotion should be considered, according to your budget.

8. Next comes pricing and distribution, if this applies to you.

9. Verticle and related markets must be examined.

10. Consider international markets for a broader customer base.

11. Metrics can help but there is a cost to equip yourself with metrics. If cost is a factor, look into metrics after you acquire some experience and profits.

12. A marketing schedule needs to be mapped out. Inconsistent marketing will get you no place. Have a plan and a set schedule to promote your offer. Never get lax about that schedule.

You now have a way to get started with an effective marketing plan. No matter what you intend on selling, you must have a concrete and organized, sell-for-profit-plan.