6 Quick Questions to Stop Wasting Money with SEO Companies in less than 7 minutes

Written by Rodney C. Boettger

Continued from page 1

Keywords need to be laser focused to your target market.

Think about what your product or service solves. Target customer benefits not features of your product.

More is better. This is definitelyrepparttar case when dealing with Google Adwords where you want 100-400 keywords per campaign.

Why play inrepparttar 127990 pool with allrepparttar 127991 high volume, high dollar feature players, when you can have your own pond full of hungry benefit driven customers.

Remember that not all SEO companies operate like this, however here are a few things to find out before you give an SEO your business.

1. What specifically doesrepparttar 127992 initial fee cover?

2. Do you use PPC advertising to meetrepparttar 127993 "guaranteed top 10 ranking" ? And if so are additional monies needed?

3. Do you build original pages and hand submit them torepparttar 127994 search engines? If so what is your guarantee based on? Do you continue to revise these pages untilrepparttar 127995 desired result is obtained?

4. How extensive is your keyword research? Do you have a limit as to how many words you optimize for? Is this limit based onrepparttar 127996 type of advertising medium used?

5. How do you track and test your results?

6. How do you make this a risk free deal for me? In other words if they don't perform you don't pay.


When advertising it is very hard to make any type of guarantee unless you are paying forrepparttar 127997 result up front.

However you can acheive massive success when you have specific goals for your ads and follow a process of constant tweaking and testing.

You now have no excuse to ever be a willing victim torepparttar 127998 handful of SEO's that prey onrepparttar 127999 unknowing.

Take this information and use it to explode your business.

Pay for performance marketing specialist. Working with various industries to market their products and services through performance based result driven marketing.


(c)Copyright 2003 Rodney C. Boettger

Search Engine Optimization - A Must

Written by Alec Duncan

Continued from page 1

5. Another problem is many people think "Well my site is only a small site, there is no way I will be able to compete withrepparttar larger sites that have top spots inrepparttar 127989 search engines". If you think like this Iíd like to say this to you. It is possible that that if you optimize your web site you may not be able to compete withrepparttar 127990 larger sites and may not be able to get a page 1 or 2 ranking in any ofrepparttar 127991 search engines, BUT, what if you did. Always shoot forrepparttar 127992 stars so if you fall short you will at least hitrepparttar 127993 sky.

Now for those of you who plan to better your websites via Search Engine Optimization here arerepparttar 127994 stages you need to follow in order to have an efficient and effective SEO campaign.

Planning Your Search Engine Optimization Campaign Planning is an essential factor in your SEO campaign. Knowing exactly what steps you are going to make and in what order and how you are going to go about achieving each of those steps will save you not only time but it will save you frustration as well. Planning is essential.

Researchingrepparttar 127995 Most Effective SEO Strategies What works and what does not. You will need to learn as many optimization strategies as you can that are currently effective withrepparttar 127996 search engines. This will be one ofrepparttar 127997 most time consuming steps in your SEO campaign as you will have to sift through information as well as participate in SEO related forums to get additional information from professional. You can take this process in stages and apply your newly gained knowledge as you get it. There is also some useful software available both free and paid that will greatly help with this effort. WebPosition Gold is one ofrepparttar 127998 more popular ones.

Search Engine Optimize Your Site This should be done in stages so you can seerepparttar 127999 effectiveness ofrepparttar 128000 applied strategies you are using. Donít change your entire site all at once, instead, change a few areas at a time and see what results they produce. If you are satisfied with this then move on and optimize another section.

Search engine optimization does not only deal with your site it also deals withrepparttar 128001 relationship other sites have with yours and yours with theirs. Keep this in mind when utilizing your link building strategies.

Monitor Your SEO Progress There are many ways to do this you will have to findrepparttar 128002 best method for you. You will need to monitor your search engine ranking forrepparttar 128003 keywords you are targeting after each update. Changes should be recorded and used as references to monitor progress and for strategy adjustments. There are many tools for this process as well. I recommend This Tool for monitoring your progress onrepparttar 128004 Google search engine as it is very easy to use and you can monitor several domains and keywords all from withinrepparttar 128005 same account. It also gives yourepparttar 128006 option of viewingrepparttar 128007 number of backlinks.

These steps followrepparttar 128008 Plan Do Review methodology which is a proven strategy for engaging in any task. It is again unfortunate that there are so many webmasters who overlook this entire process; hopefully this article will stop you from making this same mistake.

Alec Duncan is the founder of LilEngine.com a Search Engine Optimization resource site. Visit Li'l Engine for search engine optimization tools and strategies and also check out Developer Tutorials for web development techniques and strategies.

    <Back to Page 1
ImproveHomeLife.com © 2005
Terms of Use