5 Website Design Tips to Make Your Site More Attractive

Written by Ladan Lashkari

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The key is making it easy for them to find what they want, so make your site easy to navigate.

#3. Use Suitable Colors

Your copy isrepparttar most important part of your website, so it's essential that you make it easy to read, and nothing is easier to read than black text on white background.

The easier it is to read your copy,repparttar 138772 more effective it will be. If you use inappropriate colors that make your copy difficult to read, few people will bother reading it, and if no one reads your copy how are you going to make sales?

#4. Don't Overuse Pop-ups

What's a pop-up? It's a window -- usually a small window -- that is opened when you click on a link and open or close a window. Unfortunately many webmasters go overboard with pop-ups which only results in annoying visitors.

They think if a pop-up appears and asks to order each time a visitor closes a window, he's more likely to make a purchase... but they're completely wrong. Not only will they not make any sales, but they'll also lose a potential customer forever.

Don't get me wrong! Using pop-ups can be an effective way to get a higher response to your offer. What I'm saying is that you shouldn't overuse and abuse them. They're good marketing tools if you use them wisely.

Pop-ups are best used to offer something of high value to your site visitors... something that you know they're very interested in. Make an offer that they can't resist!

#5. Remember Your Purpose

Why are you creating your website? Do you want to sell your products and services? What do you expect from your site? Decide on your purpose before you start designing your site. This is extremely important.

Each part of your website should lead to your purpose. Allrepparttar 138773 links, graphics, titles, andrepparttar 138774 colors you choose should lead to what you want from your site.

Sometimes people are so wrapped up in being a website owner that they forget their site is to sell. Instead of designing a sale-oriented website, all they're trying to do is designing a "thing of beauty". But there's a problem here: beauty won't sell.

It doesn't matter if your visitors are impressed by professional Flash animations and graphics on your site. You should ask yourself: Does your website sell or just impress people? Do people say,"Wow! How beautiful!" and then closerepparttar 138775 window and go to another site, whithout even noticing your salesletter atrepparttar 138776 bottom ofrepparttar 138777 page?

Keep your purpose in mind allrepparttar 138778 time. If you expect your website to sell, then design itrepparttar 138779 way it makes visitors interested in your offer and motivates them to buy.

Ladan Lashkari is a respected Internet marketing expert, and the owner of http://www.FreeNewsletterIdeas.com/ where you'll find creative email marketing ideas and helpful resources to start your own highly profitable email marketing campaign.


Written by Regina Stevens

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Using a WYSIWYG editor does not always mean "newbie" skill set. A great deal ofrepparttar time, it means faster delivery, which means more satisfied clients and quicker profits forrepparttar 138757 designer/developer. I commend people who still want to write from scratch, but with allrepparttar 138758 available tools out there to makerepparttar 138759 process faster and simpler, why bother? If givenrepparttar 138760 choice to either use a horse and buggy or drive a car, which one would you choose if you lived 45 minutes away with only 1 hour to get to your destination? If you think like I do, thenrepparttar 138761 car would be your best choice in order to meet your deadline. Just because you write HTML from scratch does not mean that you will decrease testing time, nor will it make your website perfectrepparttar 138762 first time, but it will keep you from producing a few extra websites. Scenario:

There are 6 website projects and 2 website design companies. One designer will write HTML from scratch andrepparttar 138763 other will use a WYSIWYG editor. The website designer who wrote HTML from scratch finished 2 websites in a year. The designer that usedrepparttar 138764 WYSIWYG editor completedrepparttar 138765 other 4 websites in a year withrepparttar 138766 same quality websites asrepparttar 138767 website designer that wroterepparttar 138768 2 websites from scratch. Who willrepparttar 138769 client choose when more websites need development?

As I stated earlier, it is not all bad to use a WYSIWYG editor if you already know HTML. Personally, I likerepparttar 138770 fast turnaround time that I have now as opposed torepparttar 138771 days when I wrote HTML from scratch. For those of you who like to use WYSIWYG editors, keep it up and don't let anyone turn you around, but make sure you keep up withrepparttar 138772 W3C standards and watch for deprecated code.

This article was written by Regina Stevens, owner of Keep It Simple Websites (http://keepitsimplewebsites.com). If you would like to send comments, email the name of the article and where you found the article to articles[@] itjsatlanta.com. Take the brackets out before sending me an email.

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