5 Secrets For GRIPPING Sales Letters!

Written by Grady Smith

Continued from page 1

Nothing drawsrepparttar eyes like a bold printed phrase or an underlined word. And it works wonders for making your copy reader friendly.

There are all kinds of techniques you can use when you want to drawrepparttar 127306 eye to certain points and benefits. Some include:

* Italics * Highlighting * Bold * Capital Letters * Large Font * Underlining * Graphics * Indented Sentences

But one word of caution. Overuse of these emphasizers can quickly lose their effectiveness when overdone!


The easiest way to make a transition from one paragraph to another, and keeprepparttar 127307 tone conversational, is to start your sentences with conjunctions.

But again, keep it simple. It's easier to say "and" rather then "furthermore". Keep your copy simple and in a sixth grade reading level for maximum effectiveness.


Sentence fragments provide a way to place drama and emphasis in your sales letters.


Today you can have complete access to my arsenal of maximum power promotion tools guaranteed to give you solid results. But one word of caution. These tools are only recommended for those that can handle a flood of traffic buzzing their site.

I threw in "one word of caution." That emphasizerepparttar 127308 sentence, and makes it hit like a pillowcase full of stones.

These five techniques are time tested and proven. Use them to create a sales letter that holds your reader and doesn't let go!

Grady Smith offers cheap copywriting services that can double, even triple profits at prices you can afford. Stop by for a free website critique and ebook now: http://www.cheap-copy.com And check out how YOU can be a high profit writer from home! http://www.sixfigurewriting.com

"How To Undergird Your Sales Letters And Ads With Irresistible 'Cause And Effect' Statements That Compel People To Buy"

Written by Mike Jezek

Continued from page 1
you'll jump at buying this - I guarantee it!" Selling an info product: "As you read my letter, you're going to start itching to order this product because it's that valuable! Selling an info product: "Just reading this next testimonial will cause you to be 100% convinced you need this." Selling financial services: "As you look at this financial plan, you feel more and more excited about getting everything you want." As you can see, they're easy to create. And they give your copywriting more firepower. Key words in crafting these statements are: "make", "must", "have to", "cause", "force", "you're going to", "I know you'll" "you'll feel", "you'll..." etc. Here'srepparttar basic formula: Accepted truth + effecting word or phrase + action you want taken. Applying this technique you just read will make your copywriting more irresistible. And I know once you experiencerepparttar 127305 effectiveness of it, you'll want to always use "Cause and Effect" statements!

Yours FREE: 10 Minute $ales Letter Critique by Psychological Sales Letter Specialist (TM) Mike Jezek. Find out where the weak spots of your sales letters are and how to make them capable of starting buying frenzies. Get your FREE critique from Mike Jezek now. Email: mailto:miknlisa@gtcinternet.com http://www.irresistiblecopywriting.com

    <Back to Page 1
ImproveHomeLife.com © 2005
Terms of Use