What’s in it for reader? ---------------------- What does reader take home with her once she’s closed magazine and gone her own way? Has she learnt a lesson? Will she take with her an experience? Will she be a better mother, daughter, wife or friend because of it? In every article that you write, this question should have utmost importance. What can you give to your reader?

Making an impact is very important. The article idea that won’t sell is one in which editor will read through your query and not have any unanswered questions. You have to give your reader that something extra. Something she can think about on her way to work. Something she’ll remember as she rests her head on pillow and falls asleep.

Regardless of kind of writer you are, your ideas are what make you a success. A good editor can fix holes in your writing, but cannot flesh out your idea. That is something only you can do.

Editors love writers who consistently come up with fresh and innovative ideas. Being swamped with a dozen queries every day, most of them containing same old angles, they’re always on lookout for writers who can provide a unique twist.

Keep a steady stream of ideas coming, run them through this checklist, and send them off. That’s all there really is to it.

* This article was originally published on WritersCrossing.com (http://www.WritersCrossing.com)

4. Do you have children age of your readers? Ask parents if you could provide a manuscript for them to read and get their feedback.

5. If this is a book that is read to children (they are too young to read yet). Find parents that frequently read to their child and have children that age. Ask them if they would read your book to them and fill out a questionnaire about their reaction. Offer to send them an autographed complimentary copy.

6. Don’t forget to place this test information and results into your marketing plan for your agent/publisher. It does make world of different on if it is accepted.

7. How about a Cub Scouts or Girl Scouts group? Find a few leaders and ask for their help in your goal. A local community center director might also have some ideas for how you can do same in their center.