3. Autoresponders Work Wonders.

Aweber and Get Response do this all time. You get a free auto-responder they get to put their ad inside. So instead of just swapping ads trade auto-responder ads with other businesses. If both of you send out information with auto-responders just exchange a small classified ad to put at bottom or top of each other's auto-responder message. This would work great with email courses too.

4 We all Need Good Content.

You need fresh content for your ezine or website why not exchange content with other web sites and newsletters. You could swap articles, tips, ect. You both include a resource box or a link at end of content. And both of you get more exposure.

5. Everyone Loves a Hot Tip.

So share yours daily, weekly whenever you can. You can offer them in a newsletter on a tip sheet or record them on your voice mail. Try ureach.com you can get a free voice mail account to get you going.

You can even have your tips syndicated. Try mastersyndicator.com. Just imagine your insightful information spreading all over web!

Try to keep tips relevant to your business. Include a link to your web site or business in mix and you have got it made.

The whole idea is to promote your business without blowing your budget. These simple ideas are just start. Take then, improve on them add your own special twist. The possibilities are endless! Now only thing you need to do is go find partners. I'm always looking. :)

9. Join a webring. Link to other sites like yours and build an online 'community.'

10. Offer coupons or gift certificates to entice visitors to make a purchase *now*.

11. Make good use of referral marketing. Ask happy customers to refer prospects to you. Many people are so busy these days that they're willing to rely on a trusted friend or contact's advice -- it saves them time necessary to do all research themselves.

12. Write and distribute articles in your area of expertise. This is a great credibility-builder! People who appreciate what you have to say are much more likely to check out your business. Another 'bonus' is that articles are often archived on websites for visitors to refer to time and time again.

13. Become an 'expert'. If you like to write and have time to do so, consider partnering with a high-traffic site within your niche market and offer to write a regular column or article. You establish credibility and get exposure; your partner site and their readers get great content.

14. Use a 'Recommend-It' or 'Refer-A-Friend' script. These scripts let visitors send your URL to friends.

15. Make it easy for others to link to your site. Consider adding a 'Link to Us' section where you provide HTML that visitors can simply cut and paste to their own web pages. Again, this helps to build your link popularity (see point #4).

16. Hold contests. For example, every month you could give away one of your products to a lucky subscriber or customer.

17. Use a signature. Also known as 'sig files', a signature is a brief blurb about your business along with your URL and/or contact information. Put a signature on every piece of email you send out, as well as on any message board posts (if appropriate).

18. Give away a quality free eBook or report. eBooks and reports can be excellent viral marketing tools. You can even offer them as a 'premium' to other businesses within your niche, so that they can give it away to their own customers or subscribers. This is an effective way to build a network that will willingly promote your business for you! More on promoting free eBooks and how they can help you can be found in article, '10 Quick Tips on How to Create, Distribute, and Profit from Free eBooks': http://onlinebusinessbasics.com/articles/ebooktips.html

Hopefully this has given you a few helpful ideas on how to market your online business. In next installment of this series, you'll read about several marketing techniques that may cost you money, but that can be worth investment many times over. The final installment is all about marketing your online business in 'offline' world! Stay tuned.

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