5 Exceptional Bonuses That Will Increase Your Sales!

Written by Jeff Smith


Continued from page 1

3. Audio or Video clip.

Use a related audio clip to help communicate your point, cover a case study or example that is related to your ebook.

Interviews are a great way to quickly generate high-value bonuses. A 15-20 minute telephone interview will give you a 1-2 Meg audio file that can prove very valuable to your customer base - as long as it is directly related to your content.

Assume your ebook topic is exotic travel. Find a few people who have travelled to exotic locations and request a few minutes of their time to answer some questions overrepparttar phone.

If you need more information on recording telephone interviews - you can download our complimentary special report here:

http://www.infoproductcreator.com/freereportdown.html

4. Software

You are selling an eBook on how to make it big inrepparttar 120523 stock market. Imagine if you could bundle bonus software that makes it simpler and quicker to apply your techniques.

Software has a high perceived value.

You can find tons of free or trial software at sites such as http://www.download.com (Select "Advanced Search" link in upper right hand corner and select different License options in drop down list), http://download-soft.com/, or http://www.50download.com/

Another option is to hire a developer through http://www.elance.com or http://www.freelance.com to create a simple software application you can offer as a bonus.

5. Bundled service

I've had great success bundling relevant services with my products. For example, if you order "Ultimate Information Entrepreneur's Success Package" - http://www.infoproductcreator.com you will not only get an incredible package for creating your own income-generating infoproducts, but you get a complimentary 20-minute consultation with a top copywriter online.

Makes sense right?

You are creating a product to sell online, you will need to create a highly effective website.

Think beyondrepparttar 120524 specific problem/problems you are solving for your customer. What ELSE will they need solved?

Match that need up with a service professional and you have a very high-value bonus.

Most service professionals offer some form of gratis trial, that's what you can offer to your customers.

MAKE YOUR BONUS STAND OUT!

The final point on effectively using bonuses to enhance your sales is to stand out fromrepparttar 120525 crowd.

What is everyone else doing - offering some crappy, resell rights, largely useless eBook.

The perceived value of such bonuses are less than zero - meaning they can HURT your sales more than help them.

Create a high-value bonus, and you will see immediate positive results on your sales and profits.

Jeff Smith is dedicated to helping you turn your knowledge into highly desirable, hot selling information-based products (eBooks, booklets, seminars, courses, etc...) Through his highly acclaimed site: http://www.highertrustmarketing.com you will find exactly what it takes to create and market high-profit infoproducts.




9 Tips to Great Design for Your Marketing Materials

Written by Neroli Lacey


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6) A professional designer will give you a creative brief: he sets out on paperrepparttar brief as he understands it. This includesrepparttar 120522 brand andrepparttar 120523 benefits ofrepparttar 120524 offer in question. The creative brief means misunderstandings get cleared up before it they are too expensive to change.

7) He’ll then present you with 2-3 design options for your review, about 3 weeks later.

8) Remember, you aren’t choosingrepparttar 120525 color for your sports car, you are choosingrepparttar 120526 piece that best reflectsrepparttar 120527 brand and personality of your company or offering.

9) Finally your designer brings yourepparttar 120528 finished product. He instructs printers and oversees production.

WOULD YOU LIKE A WORLD-CLASS JOURNALIST TO GHOSTWRITE AN ARTICLE FOR PUBLICATION FOR YOU? Contact Neroli Lacey NOW!

How clear and persuasive is your website, brochure copy or direct mail? Call Neroli Lacey NOW to win more business TODAY.

CALL ++ 612. 215. 3826 or email: neroli@beyondcommunications.com

I’ve been helping executives transform their businesses and their lives with outstanding marketing materials since 1995. I have worked with clients in Boston, San Francisco, Dallas, Austin, Minneapolis, London, Paris, Amsterdam, Dublin and Delhi. I used to be one of the top journalists in Britain writing for The Times, The Sunday Times, The Daily Telegraph, The Independent, and more. Please visit my website: beyondcommunications.com


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