3) Product:

If you are selling PDF(Portable Document Format) ebooks then better not keep it for download as PDFs, that is keep it in zipped format.

There are two advantages of this:

a) The file size reduces, so, in turn bandwidth saving for you when so many people are downloading file from your site.

b) Search engines are now indexing PDF files, that is if someone searches your site and if you have not blocked access to PDF files on your site by specifying in robot.txt (this is file that Search engine spiders read when they visit your site), then it is very easy to find out and download file, but if it is in zip format then no one will find it on Search Engine! You can download Winzip for FREE from: http://www.winzip.com

4) Download Location:

Never ever reveal your actual download location to people. You can use several options for preventing your download location from getting circulated.

The two main options are:

a) Use some password protected area where user has to login to download product. Here system of delivering product doesn't remain instant as you will verify order and then send user her user name and password.

b) Use server side language e.g. CGI, PHP, ASP etc. for download page where download location is specified in page as a variable and user won't even know actual download location by doing view source of page. This method will allow you to do instant delivery which is most desirable method of delivery on net. Won't you like something delivered to you instantly over something you have to wait for?

In conclusion,

- Encrypt source of your Order page to prevent user from knowing your download location.

- Never give common names to your Download page that can be easily guessed.

- Keep your product in zipped format, saves bandwidth while downloading and prevents from getting indexed on search engines.

- Use server side language like cgi, ASP, PHP for protecting your actual download location from prying eyes.

I hope these 4 strategies are useful to you in protecting your online business from those illegal downloaders.

Amar Mehta.

======================================== Amar Mehta is Online Business Protection spcialist. You can subscribe to his F-R-E-E Online Protection Black Belt eCourse: "The Shocking Truth About How You Are Getting Ripped Off Online And How To Protect Yourself !" by going to: http://www.onlineprotectionsuite.com/ecourse.html Subscribe his to newsletter: netnsoftmkt-subscribe@topica.com

And so to Jack, James Brown’s latest venture. The editor’s letter for issue one claimed that “if nineties were about celebration and self-destruction”, Jack would be less “self-obsessed.” Brown goes on to say in same letter that “we love beautiful women, having a great time, looking good and having a laugh – but everything in moderation.”

Moderation – this is key word. Certainly, there are still elements of lad’s mag within Jack as it finds its feet, but at least it offers readers fresh hope.

Is it any surprise that those readers were fiddling poll? As consumers, they probably feel so cheated by this magazine that it seems a shame FHM found out they were also being cheated.