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Another plus to itemization and archiving, is that these articles, being rich in content, are easliy spidered by search engines. This feature offers
publisher to gain new subscribers based on keyword searches made by John Q. Basically, people who have never heard of my own zine, can find out about it, just by searching for a term contained within one of articles I've published, and Hello... New Subscriber!
Best of all, ezine publishing via RSS channels, allows publisher a simple method of syndicating their publication on any web site wanting to add content. This is free exposure to nth degree! We're not talking about adding a link to someone elses web site, we're talking about running a list of recent headlines, that redirect to its point of origin. Consider what syndication meant for Ann Landers and Dear Abby, in print. Syndication is what has kept Star Trek alive and well, through four decades.
Lastly, where email gets information lost among spam in reader's inbox, channel publishing puts you right on their desktop, where you can't be missed or accidentally deleted. You'll never trip another autoresponder again either.
Web logs exist because of RSS, but technology itself is so much more than that. It is foundation upon which limitless applications may be based. Ezine channel publishing is but another extension; there are still more to come.
Copyright © 2004 The Trii-Zine Ezine http://quikonnex.com/channel/page/triizine
About the Author: Trina L.C. Schiller is the proprietor and publisher of TLC Promotions and The Trii-Zine Ezine. Trina is a Founding Publisher of Quikonnex.com, also member of the National Register's Who's Who in Executives and Professionals and CEO of the new Ads-On-Q™ Syndicated Advertising Company. A professional network marketer, and home business consultant, her mission is to help others achieve their financial goals, while improving their quality of life.
