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Give away a free eBook that others can brand with their own links so they will give it away eagerly to their own lists. Include your own affiliate program, or traffic exchange programs, or two-tier or multi-tier affiliate programs that readers can join through your links, to get most from this strategy.
12. Get Free Advertising
Give away a free eBook that hasn't been circulated much or one of your own products or eBooks to ezine editors in exchange for free ads in their ezine.
13. Get Joint Venture Partners
Make your JV offer more attractive by offering your partners a valuable or unique eBook that you own or have right to give away.
14. Build Link Popularity
Get others to link to your website by offering them free eBooks or one of your own products. The more links you have pointing to your website, higher you will rank on search engines and more traffic you will get.
15. Promote Your Own Products
Offer free preview versions (say, first few chapters) of an eBook that you wrote to promote it and get more people to buy it from you. Combine this with a rebrander to get a viral effect and increase downloads of your preview version. If you are selling a software product, give away a free report that explains why your software solves your target market's problem and how it will benefit them.
16. Enhance Value of Your Product
Give away free eBooks as Bonus Products along with your own product to enhance its value. This works best if bonuses are related to topic of product you are selling.
17. Keep in Touch with Your Customers
Send your customers free eBooks often to show them you value their business and remind them of your products in a way they won't object to.
18. Get Testimonials
Offer free eBooks or bonuses to existing customers in exchange for testimonials that you can put up on your sales page.
19. Boost Flagging Sales
When sales are low, create an eBook with discount coupons or special offers and give them away to your customers. You can also use this strategy to boost holiday sales.
20. Revive Your Old Articles
Update or rewrite old articles or sections of your ezine archives and compile them into an eBook to give them a new lease of life.
Priya Shah is the Editor of "Be a Whiz at eBiz!" a free-wheeling newsletter on internet marketing and home business http://ebizwhiz-publishing.com She also publishes "The Glutathione Report," a newsletter featuring regular updates on the health benefits of glutathione. http://www.glutathione-report.com