RSS/e-mail and blogs/e-zines cannot be directly compared. Blog content and e-zine content can both be delivered via RSS and e-mail, and there is no direct business/logical relation between, for example, blogs and RSS.

Blogs are "personal" conversations, opinions and news, delivered in a linear structure, usually written in a more personal style, and confined to a limited number of content types.

E-zines on other hand are more similar to magazines or newspapers, carrying content presented in a complex non-linear content structure, and having ability to carry many different content types that do not mix well together if provided through a linear content structure.

A typical e-zine might include:

- an editorial; - a leading article, representing prevailing topic of a specific e-zine issue; - supporting articles, clearly structured to show they are secondary to leading article; - links to "best of" blog posts in given timeframe; - links to most relevant forum topics and posts; - a news section; - a featured client case study; - different advertisements (banner ads, textual ads, advertorials etc.); - a featured consultant; - a Q&A section; - a featured whitepaper; - etc.

Providing all of this content demands a complex content structure and a strong and experienced editor. The blog format simply does not provide level of structure needed to effectively present such a complex content mix.

But that's not to say that blogs are in any way inferior to e-zines, they're just different. And businesses need both, and they need to deliver both via RSS and e-mail.

Personal preferences towards content delivery channels and internet content media formats have no place in business. What matters is what our audiences want and how they want it.

Step# 3

Once you have received your password and login information, you can proceed to affiliate network site http://affiliates.ebay.com/tools/ to find eBay banners, text links, and search boxes. This website offers detailed tracking statistics. The tracking statistics will help you see which products and companies are performing best. This information will help guide you as you develop your affiliation with eBay, and will enable you to make best decisions for your website’s performance.

Step# 4

The last step to success with eBay Affiliate Program is to further grow your eBay strategy using affiliate website and all of its many features. The affiliate website will not only get you started down your road to success with eBay, but they will provide you with invaluable tools to maximize your strategy. These tools and kits will help you transition into affiliate member you want to be, and will continue to keep you updated so you stay current with trends and technology.

These 4 easy steps take you from learning about eBay Affiliate Program, to being a super successful eBay affiliate.