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6. Join link exchange networks. There are a few out there that are quite valuable and well done, like http://value-exchange.sitesell.com/ and even some of
less valuable ones will send you a decent link opportunity every now and again.
7. Talk to people in your geographic area. If your store is in a mall, ask other stores in your mall to exchange links. If you’re in an office building, ask all other businesses in building. Look through your chamber of commerce web site, or local business directory. Remember, relevancy includes geography. http://www.realestatelicense.com can exchange with sites related to keywords I listed in step 1 as well as sites in and around their area of California.
8. Ask any clients with businesses to link to your site. Offer them a discount on further purchases for duration of time they keep your link up. Not only does this produce a one-way incoming link to your site, but it also promotes repeat business.
9. Ask every site you come across that you like or find useful for a link exchange.
10. Participate in forums, such as http://scamcops.abalone.ca/forums/ and use your signature to link to your site.
11.Triangle linking, though hard work, can be very beneficial. Triangle linking is process of creating one way links between three sites. Eg. Site 1 agrees to link to site 2 if site 2 links to site 3 and site 3 links back to site 1.
12. Write articles and submit them to places such as articlecity.com and goarticles.com. Make them valuable articles that people will actually read, and they’ll get picked up by more places. Make sure your Author’s bio has a link to your web site.
13. Create a “Link to Us” page and allow visitors who find your site a great resource to link to you on their own. Avoid banner links or button links and stick to text links. Relevant anchor text is as important as link itself.
And finally, be patient. Obtaining a lot of incoming links all at once can raise some flags in search engine algorithms. A well conducted link development campaign takes time but is well worth it. The pay-off can turn your new business into a massive success and can mean difference between flipping burgers for operating capital, or sipping Mai-Tais in Bora Bora while all your worker bees back home keep things going. Trust me, Tahiti’s worth wait.
Courtney Heard is the founder of Abalone Designs, a search engine optimization company. in Vancouver, Canada. She has been involved in web development and marketing since 1995 and has helped start several businesses since then in the Vancouver area. More of Courtney's articles are available at http://www.abalone.ca/resources/
