Continued from page 1
4) Too many different programs/Too diverse programs
This is a very common problem. Promoting 100 different programs on 100 different subject areas - will kill your chances of success! Of course it is ok to represent several products at
same time - often you need to do this to make a solid income. Just be sure that they are related to your site's content, and don't compete with each other too much (if at all). Often it is very good to be an affiliate of several programs that complement each other.
I'm sure you can see
advantages of promoting "Fast and easy birdhouse kits" alongside "Home delivery birdseed" and "Jake's guide to
birds". Compare that with a site that promotes "Ma's cookie dough", beside "Uncle Jeb's axle grease remover" and "Guido's kneecap replacement service". Which do you think will be more successful? The point is STAY FOCUSED. Know what you promote, and promote what you know.
3) No backend sales/support (ezine etc.)
You MUST have backend sales and support. If you don't know what backend is, get your mind out of
gutter, its not what you're thinking! Backend simply means systems that kick into play AFTER
initial contact/sale. The absolute best of these is running your own ezine. If you don't have an ezine and a system for collecting email addresses and information from your visitors, you need to get on it NOW! Don't know why? Its simple.
If a visitor comes to your site and then clicks on a link to one of your affiliate programs, you will get a commission (assuming you presold your link well). At that point, they're GONE. You've lost them FOREVER! Now imagine that you have an ezine signup box on your site and they join your ezine. Now you have them for as long as they remain a member - possibly years! How many links will you be able to present to them? How many more will they click? It really is a no-brainer. Setting it up isn't realy all that hard either.
2) No effort on your part
You need to work as an affiliate marketer. Anyone who tells you that you can do it on 2 hours a day while sitting on a beach is basically a LIAR! There is no question that ONCE you get established and things automated,
workload will be lower, but you ALWAYS need to work at it. If you don't, a $4000/month affiliate income can change to $50/month very fast! Look at it this way, when you build a house, do you simply leave it and move to
next town and do it again? No, you live in
house, enjoy its benefits and comforts, and continually maintain and
upgrade it. Building
house was
hard part, but upkeep and enjoying
house are just as important.
1) Trying to sell
Your job as an affiliate is NOT to sell
product. Let me repeat that, because I'm sure you missed it as you fell to
floor. Your job as an affiliate is NOT to sell
product. Selling
product is
job of
main site.
Your job is to get
person visiting your site to click your affiliate link with an open mindset, and an interest in buying. You are to Pre-Sell, or Promote if you prefer -
site and get
person to do what you most want them to do: Be a Curious George and CLICK THE LINK! However, you need them to do more than simply click
link. You need to make sure that they are clicking
link with an interest in what lies behind it. If they are simply clicking a banner because it is flashy, you won't have much success. However if you create an interest, a desire to know more, about
benefits,
value of clicking
link, then you will have an instant winner. The more you know about how to do this effectively,
more you will succeed and profit.
--------------------------- Eric Koshinsky: webmaster and guide at Newbie-guides.com We aim to provide useful tips and guidance for those who are new to personal online marketing. Learn more about programs, techniques, and software that can help you reach your goals. I look forward to getting to know you. http://www.newbie-guides.com/?aa Join our newsletter: news@newbie-guides.com

--------------------------- Eric Koshinsky: webmaster and guide at Newbie-guides.com We aim to provide useful tips and guidance for those who are new to personal online marketing. Learn more about programs, techniques, and software that can help you reach your goals. I look forward to getting to know you. http://www.newbie-guides.com/?aa Join our newsletter: news@newbie-guides.com