7. Package your product with a lot of bonuses. This increases perceived value because people feel they are getting more for their money.

8. Get your product endorsed by a famous person. This increases perceived value because people think that famous people wouldn't want their name associated with a poor product.

9. Include reprint/reproduction rights with your product. This increases perceived value because people can start a business and make money.

10. Get word out about your product and brand it. This increases perceived value because people believe brand name products have better quality.

7. Create a long term relationship with your entire customer base. You can stay in touch with them through an e-zine, with greeting cards, etc.

8. Repeat 3 most powerful or appealing benefits throughout your ad copy. Repetition can brand your product's benefits quicker in your prospects mind.

9. Give your new customers surprise free gifts. This will increase their loyalty and give you more word of mouth advertising.

10. Make your long ad copy interesting enough so people click through to next web page. If it's not, they won't take time to click and read more.