7. Create an e-zine just for people who participate in your online community. Allow them to subscribe for free. When they receive each issue, it will remind them to come back and participate in your community.

8. You (the owner of online community) should participate regularly. Post information that will benefit other people. This will show them you care about your online community members.

9. Have plenty of people to monitor your online community. They could remove postings that turn away people like profanity, spam and other off- subject postings.

10. Your online community should contain user friendly features, like a search option for archived discussions, easy posting or chatting options, email updates or digests, etc.

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I can't even begin to count number of e-mails I receive from people asking me for free advice. I always turn them down. Why? Three reasons: (1) It shows a total lack of respect for me as a professional. (2) Because it wouldn't be fair to my paying clients. (3) I already dispense plenty of free advice via my articles.

It just totally blows my mind that people will spend hundreds or even thousands of dollars promoting a product wrong way, yet won't spend a few dollars to learn how to do it right way.

If you aren't making any money, it's obvious you need professional help. Not to seek that help is just being "penny wise and dollar foolish!"

And by way, if you don't even have a couple of hundred dollars to work with, quite frankly, you shouldn't even be in business to begin with!

Dean Phillips is an Internet marketing expert, writer, publisher and entrepreneur. Questions? Comments? Dean can be reached at mailto: dean@lets-make-money.net