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Second. "Send a sincere "thank you" email. Don't just send a cursory "thank you" with your new affiliate's linking code. Once again, offer some more information about program. Tell them a little more about product, or mention a technique or two for placing classified ads for their site. Always close any communication with your affiliates by letting them know that they can always contact you with questions or concerns.
Third. Keep on top of sales alerts. Try to set up a regular schedule for informing affiliates of their sales. Frequent alerts, say once or twice a week, will keep people much more interested than a monthly mass mailing.
Fourth. Keep in touch. Start an affiliate newsletter, or send out emails with updates about your program, sales statistics from your top affiliates, and marketing tips. This will keep people excited about potential of program.
These tactics may seem a little time consuming, but believe me they're worth it. And besides, just think of recruiting hours you'll save if everyone sticks with it. Now obviously, there are going to be affiliates who leave your program no matter what you do, that's just nature of business, but, provided you have a good product, if you follow these steps and stay in communication with your people, you'll find that your program is a lot more successful.
Keller Flynn knows about Super Affiliates and what it takes to find or help create them. Keller also knows the full spectrum of tools, ideas and action steps needed to create and run a successful affiliate program. Reach him at firstname.lastname@example.org or 801-328-9006. Get his Extra Money Newsletter FREE at http://www.AffiliateDirector.com to learn more about how YOU can profit from the affiliate boom