10 Secrets to Get Your Press Release Noticed

Written by Shannon Cherry


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3) Keep your press release one page in length. Truth is, most editors will only readrepparttar headline andrepparttar 124428 first line or two of your release.

4) Your header, contact information and release date should be atrepparttar 124429 top of your press release.

5) Use short sentences and double space your lines.

6) Your headline and first few sentences should grabrepparttar 124430 readerís attention. Write likerepparttar 124431 news organizations you are targeting.

7) You should tell a story and mention your business, product or service inrepparttar 124432 body ofrepparttar 124433 release.

8) Proofread your release many times. Look for grammar and spelling mistakes.

9) Follow up is not only recommended, it is vital. But donít call every other day asking if your release will run. Call once to see if there is any interest, but donít nag.

10) Stick torepparttar 124434 facts. Tellrepparttar 124435 truth. Avoid fluff, embellishments and exaggerations. tone it down a bit.

And a bonus: Use active, not passive, voice. Verbs inrepparttar 124436 active voice bring your press release to life. Writing in this manner helps guarantee that your press release will be read.

About the author: Shannon Cherry, APR, MA helps businesses, entrepreneurs and nonprofit organizations to be heard. Sheís a marketing communications and public relations expert with more than 15 years experience and the owner of Cherry Communications. Subscribe today for Be Heard! our free biweekly ezine and get a free special report: "Get Set For Success: Creative, Low-Cost Marketing Tips to Help You be Heard." Go to www.cherrycommunications.com.


Home Biz Publicity With 100% Auto Tax Deduction!

Written by Dawn Roberts


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Now that you understandrepparttar huge reach of this type of advertising, let's look atrepparttar 124427 financial benefits. Aside fromrepparttar 124428 ability to write offrepparttar 124429 cost ofrepparttar 124430 sign, you can claim all of your automobile expenses while your sign is displayed. Think about that financial benefit - gas, fluid, service, insurance, depreciation, loan interest, lease interest! This is huge! And how much does it cost to advertise on your car? Next to nothing!

Take a look at webdecal.com. They have some unbeatable prices on static clings, adhesive vinyl lettering, and bumper stickers! And their quick service is impeccable! It's really as easy as typing in your tag line, URL, and phone number (if you wish) and your sign will be mailed to you right away! Oh! I almost forgot - they take PayPal, too!

And for those of you that don't want a permanent sign or a magnet on your car, static clings arerepparttar 124431 way to go. They adhere with simple static electricity, which means you can take them off and re-apply whenever you like. But remember, you can only take deductions forrepparttar 124432 time you are actively advertising on your car.

Look, for a mere thirty dollars, you'll receive thousands of dollars worth of legitimate tax deductions and some great advertising, to boot! You'd be crazy not to advertise on your car!



The author, Dawn Roberts, is the creator of www.Ideas-For-Home-Businesses.com - your complete home business resource. IFHB will help you from the planning stage, straight through to marketing your ideas for home businesses! Learn how you can start, maintain and propel a phenomenally successful home based business!


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