You can provide 24 hour customer service without hiring any additional employees. Your customers are better served when they can access information about your products or services immediately via your website rather than waiting for a mailed brochure or a return telephone call. In today's fast-paced market, how quickly and conveniently customers can access information or purchase product is frequently factor that determines who will win sale. Providing answers to frequently asked questions on your website. fulfilling information requests that are processed immediately via online forms and autoresponders are all valuable tools to satisfy new customers whether someone is in office or not.

6. Save Money on Printing and Distribution Costs

A website is your online brochure or catalog that can be changed or updated at anytime at a much cheaper and faster rate than print material. It saves you money on printing and distribution costs.

7. Automation, Productivity, and Profitability

Through Internet automation you can increase productivity and profitability. Automating your sale process can reduce costs for advertising, sales personnel, and other support staff. A website increases your company's productivity because less time is spent explaining product or service details to customers since such information would be available 24 hours a day on your website at your customers chosen time not yours. A website saves costs by allowing users flexibility to download invoices, business proposals and other important documents. Your website can also allow customers, employees, and suppliers to have their email address added to your mailing list. Sending an email to your entire email list can be done at virtually no cost.

8. Sell Your Products and Services Online

Selling through your website is much cheaper and a great way to supplement your offline business. Providing secure online ordering is very affordable today. That explains why online commerce has surpassed $188 billion in 2004.

9. Stability

You may move your place of business, change your phone number, alter business hours but your website address never changes and your website is always open.

10. Great Recruiting Tool

You can post job opportunities with your company on your website plus provide company information for all of your employees.

A separate chapter of Law is dedicated to antidumping measures. Discovering fact of goods dumping in Russia, calculating damage and introducing protective measures - each step is exposed in every detail, because this is a new practice for this country. Here, as well as in case of application of special protective measures may be, lawgiver requires that facts should be carefully investigated, as it is possible that blind measures can do more harm than good. If dumping influence does not exceed a certain allowable threshold, strict measures should not be used. Moreover, if supplier of goods states in writing that he followed a dishonest price policy, and signs an obligation to stop it, investigation is then suspended, should "inspectors" make decision, that supplier can be trusted. However, tight control is carried out to verify how he complies with promise.

The Law introduces concept of "compensatory measure" which is necessary in case when goods, produced with subsidies of foreign governments are imported into Russia. In reality however, as it has been already noticed by experts, it is firstly foodstuffs: crisis of overproduction of agrarian and industrial complex, aspiration to support quiet lifestyle of local farmers cause foreign governments to buy from manufacturers of agrarian and industrial complex goods at unfairly high prices, and then resell them for export at lower prices, compensating difference from budget. The demands of domestic manufacturers of agrarian and industrial complex "to forbid" such imports was faced with fears, that sharp interdiction of imports will not cause growth of own production and will result only in shortages and price increases. The Law has defined "golden balance": investigation concerning subsidized import is conducted extremely objectively, abstracting from lobbyism of domestic manufacturers.

The document is extremely transparent, as it could not be any different. The attempts to declare a "trade war" to Russia when its goods are exported to some countries, on one hand, as well as obvious practice of "bad import" to our country from which we were not protected, on another hand, have forced Russia to use protective measures (on import of fowl, beef, pork) before adoption of this law. It caused an ambiguous and sometimes extremely strong reaction in outside world. The reaction of Russia's supporters during WTO negotiations was especially painful. There was not a single country at this stage of joining WTO who dared strengthening its protective measures. Russia has invested a great deal of efforts to prove, that it had right to protect market, and has spent a lot of time to explain to foreign experts, how its market was going to be protected.

Copyright 2005 OpenRussia.ru Russian business directory