7. Write your article with a sincere desire to help your reader. Don't write an article that is basically just a sales letter for your company. Save your self promotion for your resource box at end of your article.

8. Do write a compelling ad for your business in your resource box. Entice your reader to go to your site or request more information from you.

9. Use your resource box to gain more subscribers to your ezine. An article is a very effective way to showcase type of quality content your reader can expect as a subscriber to your publication.

10. Offer a free marketing course in your resource box. This will give you opportunity to further increase your sales by following up with people interested in your information.

Once you start writing articles, you will find that your articles can bring a lot of free promotion to your business.

Write with your reader in mind and you will be on your way to creating more profit for your business with every article you write.

If you patiently wait, listen, and learn in period just before success, you will gain valuable insight into marketing tools and techniques. Visit websites that have visitors and counters to validate their claims. Check our search engine listings and rank. These usually are most popular “click ons” in a particular subject area. Read, read, and when you feel you’ve mastered everything, visit one more site and read a little more. There is really no limit to knowledge that is contained in millions of sites that are part of internet web system. You might just become an expert in your field and then you will, in turn, be site that others come to for direction and possible hints to success.

If you have great content and change content often to attract repeat visitors as well as first-timers, you are far above crowd. Of course, having a great product and idea is number one under any circumstances. Treating your customers with respect they deserve and professionalism they expect will guarantee you buyers and satisfied customers. Doing business on internet is like anything worthwhile in life. It takes time, patience, and vision. Old-fashioned virtues of truth in advertising, offering needed assistance and advice, as well as above-board accounting and transaction procedures all lay groundwork for a long successful trip through cyberspace business complex. Everyone starts on ground floor, and its always best to remember that no matter how high you may climb, there are stairs that go both ways. ENJOY ! ©Arleen M. Kaptur 2002 July