7. Market yourself or business as an expert. Most people have been told throughout their life to trust and respect authoritative figures in society.

8. Train yourself and your employees to be polite to all your customers, even if they're shouting Solve their problem quickly and it may even turn into a sale.

9. Give your visitors a good impression when they first visit your web site. Don't make first thing they see at top of your home page a banner ad.

10. Join online business associations. Most will give you a membership graphic to put on your web site which will give your business extra credibility.

7. Up-sell to all your customers. You could sell add- on products, deluxe products, extra parts, related products, add-on services, etc.

8. Place your ad in targeted e-zines. Ask owner if you could place your ad in a higher position in exchange for a percentage of ad's profits.

9. Use permission marketing to increase your sales. You simply ask people to sign-up to your e-mailing list. They'll already be interested in messages or ads.

10. Provide a privacy statement and all your contact information on every page of your web site. This'll persuade your visitors and prospects to trust you.