Advertising Ideas for office cleaning business Even if you have built an ultra efficient state-of-the-art home office, polished your image with
finest of Armani suits, equipped yourself with newest cell phone, PDA and laptop, and drafted most exemplary of business plans, you are not going to go anywhere in business world without some entities to do business with.
"how to secure cleaning contracts" Establishing your clientele can be most time consuming and intellectually challenging part of office cleaning business or any other business. There are many issues and approaches to consider, and like many other challenges in life, there is no one single way to go about it. Everyone will have their own methods for acquiring business that will work well for them, but most businesspeople will agree that taking a multi-tiered or multi-pronged approach is best way to go about it. That is, don’t “put all your eggs in one basket”, so to speak, when approaching cleaning business advertising issue. To be successful, you will need to do “a little bit of this” and a “little bit of that” as they say.
Here are a few ideas to get you started:
Although it can be costly in some forms, advertising is perhaps most common form of marketing and self-promotion. Television ads and full-page spreads in mainstream publications will most likely be out of your reach (unless Donald Trump is funding your consultancy), but there are plenty of other more affordable options out there. Like we have mentioned before, it is all about getting more “bang for your buck”, so it will be in your best interest to maximize on your advertising dollar. Advertising in local magazines or local newspaper can be cost effective when addressing certain demographics. Purchasing a short prime time spot on radio is another method, but costs several orders of magnitude more than print to get across its message. When done properly, radio can be an awesome advertising vehicle, I also call this "The next step in advertising".
