SE Positioning: 12 Tips To Increase Your Web Page Speed

12 Tips To Increase Your Web Page Speed

Written by Rich Vicar

GRAPHICS One word is repparttar

root of 90% of repparttar 128150

reason for slow downloading web site pages...yes you guessed it..."graphics."

1. Limit repparttar 128151 number of graphics you use per page.

2. Repeat graphics. One of repparttar 128152 best ways to speed up your site is to use repparttar 128153 same graphics on every page. Once a graphic has loaded, it doesn't have to load again as it is stored in a computer's cache.

3. Compressing your images is one of repparttar 128154 best ways to get a faster-loading web page. You can usually reduce a GIF or JPEG image by 40% to 50% without losing any significant definition or sharpness. Try:

www.spinwave.com/crunchers.html

4. Use a thumbnail instead of 900lb gorilla of a graphic. If repparttar 128155 visitor is interested she can click repparttar 128156 thumbnail for a larger graphic.

5. Reduce repparttar 128157 number of colours you use in graphics. Just using a handful of colours will still deliver great graphics at a fraction of repparttar 128158 size. JPEG files, commonly used for photos, require thousands of colours. A GIF file, used for drawings and simpler graphics, can be compressed to include only a few colours.

6. Include height and width on images - This allows repparttar 128159 browser to "pre-allocate" repparttar 128160 space for repparttar 128161 graphic on repparttar 128162 display, and will speed up repparttar 128163 page download. In addition, if ALT tags (this is text to describe repparttar 128164 image) are included with repparttar 128165 images, then something will display even if repparttar 128166 image does not display. This is particularly relevant to those who switch off images on their browser.

HTML 7. Spaces and redundant tags in HTML add to repparttar 128167 size of files. Try to eliminate as much of repparttar 128168 superfluous coding as you can. Most pages can be reduced by 15% to 25% just by taking out redundant coding. If your HTML Coder has a "clean code" function use it. Alternatively, try repparttar 128169 HTML Optimiser at:

Is A Yahoo Listing Still Worth It?

Written by Dan Thies

In October 2002, repparttar

Yahoo! portal changed repparttar 128149

way it delivers search results. In repparttar 128150

past,

most prominent results were exclusively culled from websites listed in repparttar 128152

Yahoo directory itself. Since October, sites listed in repparttar 128153

Yahoo directory no longer enjoy this privileged status.

The Google search engine now drives repparttar 128154 primary search results on Yahoo. While this is certainly an improvement for users of Yahoo search, it's a disaster for many businesses that counted on their Yahoo listing to deliver substantial traffic.

This change has also led many site owners to question repparttar 128155 value of a listing in repparttar 128156 Yahoo directory. In this article, I will outline repparttar 128157 pros and cons of maintaining, or paying for, a Yahoo listing. In repparttar 128158 process, I will delve into more details of repparttar 128159 recent changes.

Argument #1: Yahoo Listings Mean Link Popularity

Pro: Even if repparttar 128160 Yahoo listing itself delivers little or no traffic, other search engines will rank your website higher if it's listed in Yahoo. Because Yahoo is so important, a link from Yahoo counts more than a regular link. Thanks to its higher "PageRank," Yahoo means even more to Google.

Con: Yahoo listings do not deliver nearly as significant a contribution in this area as you might think. You can verify this by doing a "backward links" search on Google for any Yahoo-listed website. The most important links are listed first, and repparttar 128161 Yahoo listing is rarely even on repparttar 128162 first page of links for top ranked sites on Google.

Argument #2: Listed Sites Look Better In The Search Results

Pro: Websites with a Yahoo listing show up in repparttar 128163 combined Yahoo/Google results with their title, description, and category from repparttar 128164 Yahoo directory. This may boost repparttar 128165 response when repparttar 128166 site appears in repparttar 128167 search results. This applies when repparttar 128168 URL listed in repparttar 128169 results is repparttar 128170 same as repparttar 128171 URL in repparttar 128172 Yahoo listing.

Con: Results listed with Yahoo information include a link to repparttar 128173 site's category, which may prompt surfers to pass over your listing and go to repparttar 128174 category. Sites without Yahoo listings have repparttar 128175 more inviting "search within this site" link, which leads to more results exclusively from your site.

So, Is A Yahoo Listing Worth It?

If you have a non-commercial site and can get listed for free, of course! If you're not one of repparttar 128176 lucky few, though, you have to evaluate whether it's worth $299 a year for what amounts to a better than average incoming link. Everyone must make their own decision. If $299 is small compared to your total marketing budget, it may be easier to just continue paying. My own listing expires in March, and I don't intend to renew it.

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