10 formulas for winning products every time!

Written by Pam Renovato

Every one marketing onrepparttar Internet needs their own product that will earn them 100% ofrepparttar 117887 profits. While you can easily buyrepparttar 117888 rights to different types of products that will allow you full ownership- it is more cost effective and more rewarding to create your own.

This is not difficult to do. The only real requirements for your product is that it serve a purpose and solve a problem. I am sure you have heardrepparttar 117889 advice "Just write what you know". That is good advice but may still leave you wondering where to begin. Here are a few quick formulas that will lead you inrepparttar 117890 right direction.

1. The Tips booklet. Everyone wants to learn to do something quicker, more efficiently, or in a way that will help them avoid all ofrepparttar 117891 mistakes created before them. Include 25 tips on a popular subject that will help them do just that. For instance: "25 Tips to _________"

2. The Spinoffs. If you have already created a product or have read a product that you thought left something out. Create a spin off. For instance: Suppose you have purchased an ebook titled "Marketing your product with Search Engines" There are many other ways market yourself. Your product might become "Marketing your product with ezines" or "Marketing your product with free ebooks".

3. The Q and A. For every subject out there is someone that needs to learn it. Compilerepparttar 117892 25 most frequently asked questions andrepparttar 117893 answers to them. For instance: "Answers torepparttar 117894 25 most asked questions on web design".

4. The Interview. This is always a winner. Everyone wants to learnrepparttar 117895 secrets from someone who has already accomplished something that they wish to accomplish. Create a list of 10-20 questions regarding a certain topic. Then approach 5-10 people who are already successful in that arena. Publish their answers.

5. Creating Bundles. This is relatively easy. Suppose you have written a HTML authoring tutorial. Create a Java script authoring tutorial, packagerepparttar 117896 two together and you now have a web authoring tutorial.

6. Bookmarks. We all have a great deal of bookmarks that we have collected. I have bookmarks ranging from automotive repair to recipes for pork chops. But many of my bookmarks consist ofrepparttar 117897 same topic. Compile and organize your bookmarks in a way that makes sense -add your thoughts, experiences, and opinions onrepparttar 117898 bookmark provided and you have a winning product!

Making Money From What You Know

Written by Paulette Ensign

Everyone has something they wantrepparttar world to know about. An informational tips booklet is just one of many ways to circulate that information. From there, that content can be recycled over and over and over again into other saleable formats, all without ever writing another new word of copy. Inrepparttar 117886 early 1990's whenrepparttar 117887 US economy was in dismal shape, so wasrepparttar 117888 economy of Organizing Solutions, Inc., a speaking and consulting company. On a 'zero budget' (translation: flat broke!), a tips booklet called, '110 Ideas for Organizing Your Business Life' was produced. Little did anyone know that wasrepparttar 117889 beginning of a journey of selling over 500,000 copies in two languages without spending a penny on advertising to do it. It actually spurred an entire new business inrepparttar 117890 process.

The booklet contents came from things that were said to clients or to audiences over a period of eight years, all about getting organized. It was information people wanted to know, and information that was absorbed well in small amounts.

To accomplish these sales results, a variety of marketing methods was used. The first was sending a copy ofrepparttar 117891 booklet to national publications, inviting them to excerpt fromrepparttar 117892 booklet, and adding a tag line atrepparttar 117893 bottom invitingrepparttar 117894 reader to send a small amount of money for their own complete copy. Approximately 15,000 single copies were sold that way. Next, major corporations were contacted to sell them large quantities ofrepparttar 117895 booklet, usually for their own promotional purposes, at large quantity pricing discounts. About 50,000 copies were sold this way.

Then things started really expanding. Non-exclusive rights to reprint several hundred thousand copies were sold to a mail order catalog company. Atrepparttar 117896 same time, a connection was made online with a marketing company in Italy, who licensedrepparttar 117897 contents to create an Italian version ofrepparttar 117898 booklet. Over 100,000 copies ofrepparttar 117899 Italian version were sold to a magazine who bundled it with one issue of their own publication as a gift to their subscribers. The booklet contents have also been licensed into several other languages and other physical formats.

At one point, a well known American public seminar company expressed interest in producing an audio program based onrepparttar 117900 booklet. The audio set has sold about 20,000 copies unto itself. That audio program also triggered a 20-minute interview onrepparttar 117901 in-flight audio programming of a major airline for two months, world-wide. Two companies who each produce laminated guides also licensedrepparttar 117902 non-exclusive rights torepparttar 117903 contents. They then producedrepparttar 117904 product and pay royalties for all units they sell.

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