One challenge ezine publisher faces is creation of good content. Every issue must contain something of interest, something useful to reader. Here are ten tips which will help you choose right article to feature in your ezine weekly.
1. ASK YOUR READERS.
Ask your readers what they love most and what they dislike. Give a bonus for answers you receive. You can decide to give a bonus to first 50 to tell you what you want. This is an effective way to know what article to feature.
2. WRITE ARTICLES.
Write articles and use article announce groups to publicize your new articles. Make it clear in your article that it may be published freely. Those who publish article will send you a courtesy reply.
Articles that get published by great numbers of people are good. Simply use them in your ezine. Remember to add a little more spice to them.
3. FOLLOW TREND.
Tastes and values change progressively with time. You should also follow trend. Constantly look out for what is new. While retaining focus of your ezine, add dynamism by following trend.
Use articles that provide dynamism.
4. PARTICIPATE IN DISCUSSION FORUMS.
Discussion forums are helpful in helping you choose right article for your ezine each week. Visit these forums and watch questions asked. Watch also answers posted. You will be able to determine what topics are hot.
Go out, search for articles on these topics or write on them and you will have great content.
5. TITLE, CONTENT AND AD HARMONY.
Articles that you publish must harmonize with your ezine content for each issue. So should title. There should also be harmony with ads you place.
If focus of your article for week is how to turn prospects into customers, an ad selling cleaning agents would not be effective.
Work on harmony of your content. Choose articles that go along with every other thing.
Articles that tell "how" have an effect on readers. It puts them in a mood that will get you really started. I must say it aloud. The reason why you are giving content is to make sales.