10 Tips to Improve Your Shopping CartWritten by Barry Harrison
Whether you call it a shopping cart, a basket or a bag, process of completing a purchase on your site has to be as simple and pleasant as you can make it. And you MUST offer assurances your customers need to reduce their security concerns.1. Let customers know where they are in process. Number steps in checkout process, and clearly label task for every step. Allow shoppers to review what they did in previous steps and return to current step if they do go back. 2. Include a link to product detail page. Shoppers may want to make sure they selected right item before they complete their purchase. They shouldn’t have to navigate using their “BACK” button. 3. Add pictures in shopping cart. Including a thumbnail image of product within shopping cart has been shown to increase conversion rate by as much as 10 percent. 4. Make next step obvious. Include prominent "Next Step" buttons on every checkout page. Be sure that button you want shoppers to click on is most obvious item on page. 5. Make changes easy. It should be simple for shoppers to change quantity or delete items from their shopping cart. 6. Keep it friendly. If information is missing or incorrect, provide an error message that helps shopper understand problem and how to correct it. But never blame him for making a mistake.
| | Modern Furniture in a Flash! from http://www.europebynet.comWritten by G Homer http://www.0103media.co.uk
Now, whilst we are certainly not advocating whipping our craftsmen into a work-driven frenzy, top on-line furniture retailer Europe by Net has addressed this delivery issue with a simple solution. The company has just introduced “Quick-Ship” - a quick delivery service for some of its most popular modern furniture products. At no extra cost, Quick-Ship products will be shipped within two weeks of ordering. The range already includes a huge number of designer items, including chairs, tables, lamps, mirrors, desks, and even beds. More products are being added weekly to Quick-Ship list weekly. Europe by Net offers premium European furniture brands at serious savings compared to US price – even after shipping costs have been added on. What’s more, enormous range of luxury European furniture available through Europe by Net simply isn’t available in most parts of United States. The company sells both contemporary and traditional products, offering over 90 world-class brands.
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