1. Add a free interactive game to your web site. You could hire someone to create it. The game should be related to
theme of your web site.2. Train your employees as a team instead of just individuals. Everyone must do their job in order for
others do theirs.
3. Make people feel like it's their idea to buy, they will be less hesitant. Tell them in your ad "You're making a smart decision for buying our product".
4. Promote yourself as well as your products. Write articles, ebooks, reports, etc. When you endorse products, people will think your statement is credible.
5. Show your prospects a group of testimonials that stand up for your product. People are more likely to agree with a group than have a different opinion.
6. Maximize your advertising budget and don't go broke like
big web sites. All you need is a small group of loyal customers to sell back end products.