1. Publish an ezine. Your ezine will give you a very effective way to get more repeat traffic, build up your credibility, and increase your sales. Make your ezine into a source of useful, original information by writing your own articles or by providing your subscribers with your own tips and advice.
This will help you to build up your subscribers' confidence in you, increase your sales, and increase
power of your recommendations when endorsing
products of affiliate programs you've joined to your subscribers.
2. Create ebooks.
Your ebooks will help you get more repeat traffic to your site and can also be used as a bonus for subscribing to your ezine.
Your ebooks could be a collection of your articles, resources, interviews with experts in your field, or you could write up a tutorial or guide that focuses on
needs of your target market.
Offer your ebook on your site and submit it to ebook directories.
Also try participating in ebook swaps where you agree to offer another webmaster's ebook on your site in exchange for her offering your ebook on her site.
3. Offer an affiliate program to your visitors and customers.
Make your affiliate program more appetizing by paying your affiliates a high commission, and by offering them plenty of resources they can use to start referring sales to you.
For example, you could provide them with sample ads, recommendations, and banner/button ads.
You could also provide them with your articles that they can post with their affiliate URLs in your resource box as well as ebooks that they can rebrand with their affiliate URLs and give away to their visitors.
4. Track and test your promotional activities.
Tracking your promotional techniques will increase your profits by ensuring that you know exactly which methods work best in getting you more new business.