10 Simple Ways to Promote Yourself

Written by Merle

1) Develop a mailing list and use it. Most businesses have started creating web based mailing lists by offering a newsletter, but direct mail is still a valuable tool. Whichever route you choose, choose one!

2) Say "Thank you" when someone purchases your products or your services. Send a handwritten "thank you note". In this fast paced world of ours it's refreshing to people to receive an "old fashioned" thank you and they'll remember you next time they need some work done above all others.

3) Flier & Brochures- No matter what anyone tells you even if you're an online business you still need to attract people to your website offline as well. Fliers and brochures peak curiosity and will help get those offline potential customers to click over to your website for more information.

4) Car Advertising- The big companies all advertise on their cars, and you should too. URL plates or stickers are a small investment to make which can carry your message to thousands while driving.

5) Hold a Contest- Contests are a great tool for recognition and free publicity. You can send a press release announcingrepparttar event torepparttar 125195 media for possible press coverage. By nature people love to win which is why holding a contest can be a great traffic generator.


Written by Mimi AK

There are two tactics that you have probably heard a lot of these days: AFFILIATE PROGRAMS and OPT-IN EMAIL. No doubt these are two POWERFUL tools of generating online income and sales. There is a catch though... they only work if you are ALREADY gettingrepparttar necessary traffic to your web site.

So, like all other new e-business owners, you must be stressing over ways to get, not JUST traffic to your website, but TARGETTED TRAFFIC! Really, it is simpler and cheaper than you think! The key is to FOCUS your efforts. Don't try and do everything at once. Take one step at a time. This way you will get BETTER results.

METHOD 1: Advertise in Newsletters and E-Zines

Carefully choose which newsletters and e-zines you wish to purchase your ad space with. Choose ones that have subscribers that match or almost match your target market. They must be people who could potentially be your customers. Choose ones with a medium to large subscriber-base. This way you will get you investments worth. Take note of where your ad will be placed. It could be atrepparttar 125194 top, middle, bottom...anywhere inrepparttar 125195 newsletter. The best spots are atrepparttar 125196 top ofrepparttar 125197 newsletter and on a page where readers are most likely to spend most of their time at. Also take note of other ads that might be surrounding yours. You don't want to place your ad next to a competitor's. This will lessen your chances of potential clicks. The size of your ad also influencesrepparttar 125198 location of your ad.

METHOD 2: Use Keywords and a Crawler Page to Secure that Top Spot in Search Engines

Your target market will NEVER find your web site if you have been usingrepparttar 125199 WRONG keywords! Search engines look for them in your Title Tags, Meta Tags, andrepparttar 125200 body of your text when ranking and categorising your web site.

When choosing keywords, be sure not to choose words that are highly competitive like business, books, software. These are too generic and will make it super difficult for you to secure that top spot! In order to find TARGETED keywords that are suitable for YOUR web site, sit down and have a good and long think of what someone looking for your site might type intorepparttar 125201 search engines. Remember, no one knows your business more than YOU! Ask around; ask your family and friends what THEY might type when looking for your product or service. Be SPECIFIC yet GENERAL. For example if your site offers services to help businesses go online, you might use repparttar 125202 following keywords: online business, online businesses, start online business, online business help, online business services etc. Use as many variations of your keywords as possible and include your company name and region if applicable. Also, study what keywords your competitors are using on their web sites.

Most search engines like Alta Vista and Yahoo ask that you submit just one URL and that they will follow allrepparttar 125203 links and findrepparttar 125204 rest ofrepparttar 125205 pages in your web site. You can make it easier for them by creating a page called a CRAWLER PAGE with links to all ofrepparttar 125206 most important parts of your site and submit that instead. Thus, ensuring thatrepparttar 125207 right pages will be noticed.

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