Marketing: 10 Explosive Ways To Elevate Your Sales

10 Explosive Ways To Elevate Your Sales

Written by Ken Hill

1. Publish an ezine.

Your ezine will provide you with a powerful way to continue to keep your marketing message on your visitors' minds.

Get more of your visitors to subscribe to your ezine by stressing repparttar benefits your ezine will provide to them, and by providing a bonus for subscribing to your ezine.

Also get more of your "almost subscribers" to join your ezine by making a sample issue available on your site by autoresponder or by publishing an archive of your past issues on your site.

2. Have an about us section.

This section will help you to better tell your visitors what you can do for them.

It will also allow your visitors to get know you a little better, which will help you to increase your visitors' trust in you.

3. Publish lots of testimonials from your past customers.

Your testimonials will help you to build up your visitors' trust and confidence in your product.

Include your testimonials on your site and also include a couple of testimonials in each issue of your ezine to strengthen your subscribers' trust in you and your product.

4. Offer a money back guarantee.

Your guarantee will show that you stand behind your products or services and help you to alleviate any doubts or concerns your visitors may have about purchasing from you.

5. Provide an affiliate program for your visitors and customers to join.

View your affiliate program as a partnership between you and your affiliates and provide them with resources they can use to successfully promote your products and earn commissions.

Improve Marketing Results with Closed Loop Marketing

Written by Scott Winterton

As a business owner or manager, it's highly likely that you're thirsting for a better way to keep a closer eye on repparttar

prospects that arrive at your website via your online marketing initiatives. Better yet, a demonstrable majority of Internet marketers are looking for ways to extend and optimize their relationships with prospective clients past repparttar 120397

initial impression presented by repparttar 120398

user's visit to their company's website.

Bearing testimony to that fact, repparttar 120399 multi-billion dollar Customer Relationship Management (CRM) software industry continues to grow in spite of an estimated 65 to 80 percent of companies' sentiments that their investments haven't delivered on their promised potential (DM Review Magazine, June 2004). Why is this repparttar 120400 case? Because most businesses either do not have a business analytics program in place, or they do not have sufficient resources to determine how their data will be used for business advantage.

Surprisingly, though, businesses can enjoy repparttar 120401 primary benefits offered by a well-rounded CRM strategy without repparttar 120402 related investment in high-end customer relationship management systems. All it takes is some careful planning, initial technical development and a commitment to repparttar 120403 cause of Closed Loop Marketing. With Closed Loop Marketing, companies combine their marketing communication media with automatic data-gathering and analysis techniques to develop highly targeted campaigns based on customer behavior. Given proper planning and pre-launch development, this approach to customer relationship management is both inexpensive and highly effective.

How it works

Let us assume for a moment that company XYZ chooses to adopt a search engine marketing campaign using pay-per-click advertising. Typically repparttar 120404 marketer will develop a series of campaigns, ads and keywords geared toward repparttar 120405 company's products and services. This form of advertising has proven effective because it is directive advertising, meaning that repparttar 120406 user has already expressed at least nominal interest in repparttar 120407 company's offerings through repparttar 120408 keywords repparttar 120409 user entered into repparttar 120410 search engine.

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