100 GUARANTEED Links With ONE CLICK!

Written by H.Barquero


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Search Engine Basics: Title And META-Tags

Written by Marketing Basics


Your Title-tag and META-tag are simply lines of text inserted intorepparttar HTML code of each of your web pages.

The Title-tag is one ofrepparttar 119999 most important pieces of information for a search engine. The Title-tag should describe exactly whatrepparttar 120000 web page contains. It should contain keywords, but not repeats, of terms you hope to be found for. It should also be as readable as possible. The Title-tag will berepparttar 120001 first thing someone sees in a search result.

The Title-tag should be no longer than 70 characters and should contain words and phrases that accurately describe repparttar 120002 content of a page. Try to makerepparttar 120003 Title-tags located throughout your site unique and relevant. Every word inrepparttar 120004 Title should be contained somewhere onrepparttar 120005 page they are used for. Research has also shown that a strong call to action will usually produce more clicks than a basic description.

The META-tag is used to store information about a web page but is not actually displayed in a web browser. For example, META-tags provide information such as what application was used to createrepparttar 120006 page, a description ofrepparttar 120007 page, and keywords that are relevant torepparttar 120008 page. Many search engines userepparttar 120009 information stored in META-tags when they index web pages.

As I stated earlier, META-tag information is not displayed in a web browser. However, if you viewrepparttar 120010 source code of any web page you will seerepparttar 120011 HTML code behind that page. To seerepparttar 120012 code, simply go to any website using Internet Explorer and click "view" then "source."

NOTE: It's okay to view, but please don't steal someone else's source code. Imagine how you would feel, if someone did that to you.

For quite some time now, META-tags have beenrepparttar 120013 focus of a particular field of marketing research known as search engine optimization, or SEO. Inrepparttar 120014 mid to late 1990s, search engines were heavily reliant on META-tag data to correctly classify a web page.

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