How Google Indexes Content From Your Web Directory By: Martin Lemieux
In a fluke, I was able to notice something about way Google indexes content from web directories. Excluding your template, most important line of code is first title you add to your main body.
Search through Google and see for yourself!
Try searching for "something" in "yourcity","province/state" and look for a web business directory that you recognize. Once you find a directory, take a good look at description of that particular listing (not title). It may be a good idea to write it down. Once complete, click on "cache" of that page within Google to highlight content and view web directory page.
9 out of 10 times description of your website listing within Google is partly taken from first line of code you have within your main body of content (excluding your header, footer, & sidebar). You will notice that this only applies for a web directory. Any personal or business related website gets indexed differently. If you take a look at Google directory, we find same thing: Take a look here: http://www.google.com/dirhp?hl=en
Browse to any sub-category and look at first line of text. You will find that title within main body of content before anything else, is within an H1 tag.
H1 tags & H2 tags are nothing new to development community but, there may still be many directories online that can increase their search engine rankings by changing a few things.
Here's an example we see very often online; (I am also guilty of this)
You have just developed an impressive web directory and you are very proud of your creation. In process of organizing your massive directory you were faced with a problem on how to allow people to browse your website and how to let search engines browse through your categories with ease. So with that in mind, you create "alphabetical solution".
THE ALPHABETICAL SOLUTION IS THIS:
Search Categories By Alphabetical Order: A,B,C,D,E,F,G,H,I,J,K,L,M,N,O,P,Q,R,S,T,U,V,W,X,Y,Z
The problem with this alphabetical solution (I am also guilty as charged) is that we tend to add this development solution to top of our page so that our visitors and possibly search engines can find these extra categories easily. << This is probably hurting your results in many ways.